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ACM Awards Win Ratings Race

April 4, 2011/by Sarah Skates

Miranda Lambert was the big winner at the ACM Awards.


The ACM Awards drew 12.2 million viewers last night (4/3), winning the ratings race for CBS, according to Zap2It.com. The 3-hour country music extravaganza won every hour, starting at 8PM/ET.
CBS far outpaced the next runner-up, ABC which attracted 8.3 million watchers. NBC followed with 6.5 million, and Fox came in with 4 million.
This year’s show was down slightly from last year’s viewership of 13 million.
By comparison, the Feb. 13 Grammy Awards, also on a Sunday night on CBS, drew 26.6 million total viewers, winning the night for the network.
Here’s a look at some of the most recent tallies from other ratings magnets:
• Super Bowl—111 million viewers (Nielsen), the most-watched telecast in U.S. history
• Oscars—41.3 million
• American Idol season finale—24.2 million
• CMA Awards—16.45 million

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Sarah Skates
Sarah Skates
Sarah Skates has been a writer and editor in the music business since 2004. She is a longtime contributor to MusicRow.
Sarah Skates
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