Church Hopes For Happy Ending

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• March 18, 2011

Eric Church is looking for a happy ending at the upcoming 46th Annual ACM Awards where he is nominated for Top New Artist of the Year. His latest viral video plays on his trophy hopes showing a hesitant hostess at a massage establishment being asked, even pleaded with, to do something special for her client. “It will only take a second, I promise,” begs the towel covered middle-aged man. “I could lose my job,” responds the masseuse. [watch it below]

Fans can vote for their favorite Top New Artist and Entertainer of the Year at www.voteacm.com. The show will air Sun. April 3 on CBS. The official voting started March 11 and continues until April 3 at 5 p.m. PT.

Eric Church fans can win prizes for helping to spread the word and one fan will win a signed guitar. Fans entering the contest visit www.ericchurch.com to receive a personalized URL to share the video with friends. The person who gets the most people to watch through that personal link will win.

Church recently celebrated his second Gold certified single, “Love Your Love The Most.” The song was written by Church and Michael Heeney. The Capitol Nashville artist’s new single is “Homeboy” from his third studio album to be released later this year.

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David M. Ross has been covering Nashville's music industry for over 25 years. dross@musicrow.com

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