Grammys Score Best Ratings In A Decade
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Last night’s (2/13) Grammy Awards were the show’s most viewed telecast since 2001, drawing 26.6 million total viewers and securing a win for CBS.
The show’s ratings have been on a steady rise in recent years, with a 3 percent increase over last year’s broadcast which attracted 25.8 million viewers.
In the key adults 18-49 demographic, last night’s Grammys had the best delivery since 2004.
Here’s a look at some other ratings magnets from 2010:
Oscars—41.3 million viewers
American Idol season finale—24.2 million
CMA Awards—16.45 million
ACM Awards—13 million
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Sarah Skates is Sr. News Editor of MusicRow Enterprises. Now in her eighth year with the company, she handles much of the publication's news flow and contributes to musicrow.com and the print magazine. She welcomes your feedback and news tips to sskates@musicrow.com.View Author Profile












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