BamaJam Attracts 300,000 Fans

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• June 15, 2010

Dierks Bentley and the Grascals, Photo by Rick Diamond/Getty Images North America

Rodney Atkins at BamaJam, Photo by Rick Diamond/Getty Images North America

Bamajam 2010 organizers say the event was a success, drawing about 109,000 fans each day, for an aggregate gate count of 300,000 over three days.

Held June 3-5 in Enterprise, Alabama, The Verizon Wireless Bamajam Music and Arts Festival 2010 hosted a musical variety including Kenny Chesney, Zac Brown Band, Train, Rodney Atkins, Miranda Lambert, Dierks Bentley, Gregg Allman, and Buddy Guy.

Kenny Chesney, Photo by Rick Diamond/Getty Images North America

Early results show that the estimated economic impact from the festival is $6-8 million for Enterprise and the county. If nearby Dothan, AL is included, the economic impact rises to $10-11 million for restaurants, hotels, gas, air, stores, shops and labor employed for the festival. Every hotel in a 50 mile radius was booked. BamaJam created over 2,000 temporary jobs.



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