BamaJam Attracts 300,000 Fans

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• June 15, 2010

Dierks Bentley and the Grascals, Photo by Rick Diamond/Getty Images North America

Rodney Atkins at BamaJam, Photo by Rick Diamond/Getty Images North America

Bamajam 2010 organizers say the event was a success, drawing about 109,000 fans each day, for an aggregate gate count of 300,000 over three days.

Held June 3-5 in Enterprise, Alabama, The Verizon Wireless Bamajam Music and Arts Festival 2010 hosted a musical variety including Kenny Chesney, Zac Brown Band, Train, Rodney Atkins, Miranda Lambert, Dierks Bentley, Gregg Allman, and Buddy Guy.

Kenny Chesney, Photo by Rick Diamond/Getty Images North America

Early results show that the estimated economic impact from the festival is $6-8 million for Enterprise and the county. If nearby Dothan, AL is included, the economic impact rises to $10-11 million for restaurants, hotels, gas, air, stores, shops and labor employed for the festival. Every hotel in a 50 mile radius was booked. BamaJam created over 2,000 temporary jobs.

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Sarah Skates is Sr. News Editor of MusicRow Enterprises. Now in her ninth year with the company, she contributes to musicrow.com and the print magazine. She welcomes your inquiries to sskates@musicrow.com. Please send press releases, photos, and news items to news@musicrow.com.

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