CMT Boosts Roots Music Offerings

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• July 23, 2012

The Lumineers performing in Nashville's Gulch neighborhood.

The Lumineers will kick off a new season of CMT.com’s gritty, online performance series Concrete Country debuting today (7/23). The band visited downtown Nashville to record live videos of acoustic versions of its songs, including debut single “Ho Hey,” currently in video rotation on CMT.

Mark Hall and Lewis Bogach produce the series, which launched earlier this year celebrating roots music with original performances from creators. The late summer lineup includes new music from Green River Ordinance, Carolina Chocolate Drops, The Infamous Stringdusters, Yarn and Trampled by Turtles.

To complement the launch of Concrete Country, CMT.com will publish exclusive daily interviews with notable songwriters Brandi Carlile, Mary Chapin Carpenter, Jason Isbell, Billy Joe Shaver and Mindy Smith.

CMT.com continues to explore new ways to aid fans in music discovery, and is prepping the launch of a new blog CMT Edge, focusing on undiscovered roots music. Curated by CMT.com Writer/Producer Craig Shelburne, the blog is expected to launch this fall.

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In addition to running RowFax, Eric T. Parker oversees marketing initiatives for the pitch sheet, MusicRow's print magazine, MusicRow.com and the CountryBreakout Chart. He also facilitates annual events for the enterprise, including MusicRow Awards, CountryBreakout Awards and the Rising Women on the Row. eparker@musicrow.com

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