Awards Ratings Showdown: CMAs Trump AMAs

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• November 21, 2011

Swift won top honors at the AMAs, and was also profiled on 60 Minutes.

The American Music Awards pushed ABC to a third-place finish in last night’s (11/20) TV ratings race, averaging about 12 million viewers, according to EW.com. By comparison, about 16.3 million fans tuned into the Nov. 9 CMA Awards, also on ABC. Taylor Swift was a big winner at both ceremonies.

Also last night, CBS won the 7 PM/ET hour and placed second in the 8 PM/ET hour thanks to an NFL game that ran over, and a profile of Swift on network mainstay 60 Minutes.

Overall, NBC’s Sunday Night Football won the night with 14.8 million pairs of eyes. This info according to Zap2It.

Embedded below:

• Members of Nashville’s Hot Chelle Rae talk to The Hollywood Reporter about their AMA win last night.

• See more of Swift’s interview on 60 Minutes Overtime.

 

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Sarah Skates is Sr. News Editor of MusicRow Enterprises. Now in her eighth year with the company, she contributes to musicrow.com and the print magazine. She welcomes your feedback to sskates@musicrow.com. Please send press releases, photos, and news items to news@musicrow.com.

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